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Study Program: Key Topics

1. Examine national and international economic systems to understand market trends and dynamics.
2. Analyze the principles of microeconomics and macroeconomics to apply them to business contexts.
3. Study organizational behavior, business structures, and the principles of effective management.
4. Explore marketing strategies and tools to promote products and services in competitive markets.
5. Learn the fundamentals of accounting, financial analysis, and budgeting for business operations.
6. Develop skills in digital marketing, e-commerce, and online business strategies.
7. Understand public, civil, and tax legislation, particularly as it applies to business activities.
8. Gain proficiency in business communication and negotiation techniques.
9. Utilize management software and tools to optimize workflows and decision-making processes.
10. Study the role of corporate social responsibility and sustainability in modern business practices.

Career Opportunities After Graduation

Students are allowed to access: to all university faculties.

1- Marketing Strategist:
Design and implement marketing campaigns to boost brand recognition and drive sales.

2- Business Analyst:
Evaluate market trends, financial data, and business operations to improve organizational performance.

3-Financial Manager:
Oversee financial planning, budgeting, and reporting to ensure a company’s economic stability.

4-Sales and Account Manager:
Develop and maintain client relationships to achieve sales objectives and drive revenue growth.

5- Digital Marketing Specialist:
Manage online marketing strategies, including SEO, social media, and content marketing, to enhance a company’s digital presence.

6-Human Resources Specialist:
Coordinate recruitment, employee training, and development programs to strengthen workforce efficiency.

7- Corporate Social Responsibility Officer:
Plan and implement sustainability initiatives that align with a company's ethical and environmental goals.

8- Entrepreneur:
Launch and manage new businesses, leveraging skills in economics, marketing, and administration.

9-Management Consultant:
Provide expert advice to improve organizational structure, strategies, and operations.

10-commerce Specialist:
Develop and manage online sales platforms, integrating digital marketing and customer service strategies.

This comprehensive program equips students with the knowledge and practical skills to excel in diverse roles across the business, marketing, and economic sectors.